SEO Tips and Best Practices
SEO 101: Your Website Rankings
To Get Your Website better rankings you should focus on the main components that determine search visibility.
On Site SEO – adding content and appropriate meta data to let the search engines know what you are trying to rank for. Adding landing pages can help promote your authority and get you ranking for longer tailed keyword phrases and geo-targeted phrases.
Off Site SEO – This is just what it sounds like, work you do that is not on your site. Creating inbound links from other sites that can send traffic and web bots to your site. This includes: social media pages, news article submissions, 3rd party websites, social bookmarking sites, review sites and directories. All inbound links count towards your credibility, getting related inbound links from higher ranked sites will move your rankings up faster because they are perceived as authoritative already and are linking to your site.
Technical SEO – This is work you do for your site, so that it can be better accessed by web bots and search engines. Adding Google Webmaster tools will give you insight to your site health, page load speeds, alert you to changes and also gives Google full access to index your site on a regular basis. Setting up Bing webmaster tools is also helpful. Making sure your website has an html and xml site map, mobile version and security from hack attempts will also help to improve your position on search results pages.
Upcoming Events & Networking
Giving Back to Our Veterans Dinner Celebration on 11/11/15
Tuesday, November 11, 2015 at 5:30 PM, to be held at the Marriott Hotel, Wolf Road, Albany
Tickets on Sale Now!
http://www.vmcalbany.org/
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November 13-15, 2015
FEATURING MORE THAN 160 NEW VEHICLES
Representing 32 Manufacturers and Exhibitor Booths
Featuring Auto-Related Products and Services.
Location:
Times Union Center, Albany, NY
Show Hours:
Friday * 11am-7pm
Saturday * 10am-7pm
Sunday * 10am-5pm
Adult Admission: $8.00
Children Under 12: Free When accompanied by an adult.
Special discounted admission on Friday from 11am-3pm at the box office only for only $4!
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Up The Biz Networking Event November 10th
11:45a-1:30pm
The Bull and Barrel Smokehouse Grill
155 Wade Rd, Latham, NY 12110
Topic: Legal Protection For Your Small Business , by Dennis Keefrider, Legal Shield
This is a FREE networking event
*If you order lunch, you pay for your lunch+tax/grats
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USA Weddings Show at Mallozzi’s
Nov 28th 11am-2pm
1930 Curry Rd, Schenectady
30+ Vendors
Admission is Free
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Want to see your event here?
Send me your info and we will try to include your event
*Newsletters usually go out the first week of the month
If you would like to schedule an appointment to review your website just let me know! I am here to help you! Web consults are provided at no charge.
Have a great day and enjoy the sunshine!
Darcy:)